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Hefty® Waste Bags Launches Updated Line of Small and Medium Waste Bags with Premium Features!

May 31, 2022

The Hefty team is excited to announce the evolution of the Small and Medium waste bags driven by a single minded focus on being customer-centric. Our customers asked for it… and we delivered with value added solutions such as:

  • New Closure: Drawstring closure on both the 4 Gallon and the 8 Gallon waste bags
  • New Scents: Extending the much loved Fabuloso® scent to all spaces in the home and introducing Ocean Water- a brand new scent in the assortment
  • Odor Control: Adding ARM & HAMMER™ odor control technology across the entire portfolio focused on adressing the key pain point – ‘Less odor’

Now Available at select Walmart Stores, Expanded Distribution in 2023!

Hefty bag premium

Reynolds Wrap® Creates a Fun New Twist for Memorial Day, Walking Burgers!

May 26, 2022

Reynolds Wrap®, the expert maker of foil products for 75 years, is kicking off the summer season with a new hack to enjoy your favorite burgers. Essential for everyday BBQs, get-togethers and picnics, Reynolds Wrap is introducing the Walking Burger hack, a fun and easy way for family and friends to enjoy a summer staple that also reduces the messy cleanup!

Inspired by the well-known Walking Taco, this customizable and portable way to enjoy your favorite burger is sure to please!

Preparing the Walking Burger is simple!  Fold foil pouches using Reynolds Wrap Heavy Duty Foil, guests then personalize and build their Walking Burger from a buffet-style spread of delicious grilled burgers and toppings, then enjoy!

Click here for instructions on how to create your own Walking Burger, complete with Reynolds Wrap Heavy Duty Foil pouches, and the foil lined Burger Bar table piled high with all the fixings for your very own, personalized Walking Burger this Summer.

For more Reynolds Wrap grilling recipes visit ReynoldsBrands.com.

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Reynolds Wrap® Releases First-Ever “Candied Ham” Recipes For Easter!

Apr 7, 2022

Reynolds Wrap, the expert maker of foil products for  75 years, wants to serve up some extra sweetness this Easter. Inspired by the beloved Easter sweets that fill baskets and tables on the holiday, Reynolds Wrap is proud to debut Candied Hams—three sweet, colorful and candied ham recipes that incorporate classic, nostalgia-inducing seasonal candies. The striking springtime recipes include a Jelly Bean Ham, Sour Candy Ham and Marshmallow Ham:

  • The Jelly Bean Ham satisfies your spring sweet tooth. Baked to perfection thanks to Reynolds Wrap Non-Stick Foil, glazed with an assortment of jelly bean flavors and paired with three-dimensional pastel jelly beans, your brunch table is sure to make a festive statement with this ham as its centerpiece.

  • The Sour Candy Ham, inspired by tongue-twisting sour treats, is the perfect addition to your Easter menu. This sour ham is draped in vibrant rainbow-colored sour candy, with a burst of extra-tart flavor courtesy of the citrus lemonade glaze. But don’t worry about sticky dishes; you can create this candy-coated ham with little to no cleanup when you use Reynolds Wrap Non-Stick Foil

  • The Marshmallow Ham is like a cloud from the sweetest dream, coated in marshmallow fluff rich with flavor and cream and lined with sugar-coated seasonal bunny treats. The Marshmallow Ham is sure to bring a smile to brunch guests’ faces, and you can spend more time enjoying and less time scrubbing dishes by using Reynolds Wrap Non-Stick Foil.

“Easter brunch is an occasion that calls for both savory and sweet, and we wanted to bring those two tastes together for those who just can’t choose one,” said Lisa Giardina, senior brand manager, Reynolds Consumer Products. “Not only will these Candied Hams make quite the spring-y statement on the table, they’re also a great chance for family and friends join in on the fun and tasty prep.”

Whether you prefer the sweet, colorful Jelly Bean Ham, the tart, rainbow-striped Sour Candy Ham or the ooey, gooey Marshmallow Ham, everyone can enjoy their favorite candies in a whole new way this year with Reynolds Wrap Non-Stick Foil as the sturdy and reliable cooking companion you can depend on to make these hams with easy prep, cook and cleanup.

For more information on the Reynolds Wrap Candied Hams, including how to make your own this spring, visit ReynoldsBrands.com.

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Hefty® EnergyBag® Program Transforms Hard-to-Recycle Plastics into Construction Material

Feb 16, 2022

We are proud to announce a Hefty® EnergyBag® pilot project that will introduce a new creative use for hard-to-recycle plastic items. By collaborating with ByFusion, hard-to-recycle plastics collected by the Hefty® EnergyBag® program will be converted into ByBlocks, the first-ever construction-grade block made from previously unrecycled plastics. The ByBlocks can build a range of structures, including benches, bus shelters, and much more. The pilot will launch in the Greater Boise area. The project is projected to divert up to 72 tons of hard-to-recycle plastics from a local landfill. 

The Hefty® EnergyBag® team will also determine the environmental impact of the ByFusion pilot project from beginning to end, through a life cycle assessment. Having a better understanding of the full global warming impact of the material processed into ByBlocks in comparison to other usages of the collected materials will inform how the Hefty® EnergyBag® program and ByFusion may work together in the future.  

“We are always exploring new end-usage opportunities for the hard-to-recycle plastic collected by the Hefty® EnergyBag® program, including the potential to expand beyond plastic as an energy source, which is why participating in the ByFusion pilot project is such an exciting moment for the Hefty® EnergyBag® program,” said Lisa Burns, Senior Vice President, Sustainability, Reynolds Consumer Products. “Seeing the transformation of these challenging plastics into this impressive park bench is a testament to what is possible and what the future could hold for the Hefty® EnergyBag® program.”  

Developed with Dow and other program supporters, the Hefty® EnergyBag® program is a hard-to-recycle plastics collection program that offers eligible residents in the Greater Boise area, and other communities around the US, a convenient way to divert hard-to-recycle plastics from the landfill (learn more about the program here and check here for a list of the participating communities in Idaho). The Hefty® EnergyBag® orange bags can be purchased at select local retailers or online. Once the orange bag is filled with hard-to-recycle plastics, residents simply place it in the same bin or cart as their traditional recycling. The regular recycling truck takes the orange bags along with normal, loose recyclables, and the recycling center then separates these bags from other materials and sends them to facilities that use the hard-to-recycle plastics as valuable resources.  

Congratulations to the Hefty® EnergyBag® team for launching this exciting new project! 

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Reynolds Wrap® Launches “Turkey Dogs” Two American Passions Combined!

Nov 19, 2021

Reynolds Wrap is doubling down on a distinctly American holiday with recipes that combine the classic Thanksgiving turkey with another unexpected but iconic national food treasure: the hot dog. This year’s Reynolds Wrap Turkey Dogs are inspired by classic – and hotly debated –  hot dog styles and toppings:

  • The Chicago-Style Turkey Dog is a mustard-lover’s dream. This turkey gets its unique yellow color after being rubbed with a combination of celery salt and ground mustard and glazed in yellow mustard. Cooked under a tent of sturdy Reynolds Wrap Heavy Duty Foil, the finished bird is basted in a fresh coat of the mustard glaze before being served over a bed of pickle spears, chopped onions, sport peppers and tomato slices. Hold the ketchup.

  • The New York-Style Turkey Dog packs some serious flavor with a zesty onion powder rub. This recipe is for the ketchup fans, with a bright-red glaze made from the classic condiment. Cook to perfection with Reynolds Wrap Heavy Duty Foil and top with sauerkraut, homemade onion sauce and spicy brown mustard for a New York touch.

  • The Chili Cheese Turkey Dog takes its inspiration from one of the nation’s most indulgent hot dog styles. Coat the bird in a chili powder rub that’s full of flavor and bold spices and wrap it in Reynolds Wrap Heavy Duty Foil for an evenly cooked and juicy turkey. Top the finished bird with shredded cheese, onions and sliced jalapeños for that classic chili cheese dog flavor.

Whether you prefer the mustard-smothered Chicago-style, New York’s sauerkraut-and-onion flavor or  the mouthwatering chili cheese dog, there’s an indulgent Turkey Dog for every guest at the table this Thanksgiving.

“At Reynolds Wrap, we know that people are just as passionate about how they enjoy their hot dogs as they are about their classic Thanksgiving turkey,” said Emanuel De Luca, Senior Brand Manager, Reynolds Consumer Products. “So we’re making this Thanksgiving the most fun yet by tapping into this passion with three Turkey Dog recipes that are sure to inspire debates as intense as whether or not a hot dog is a sandwich.”

No matter which Turkey Dog you make this Thanksgiving, look no further than Reynolds Wrap Heavy Duty Foil as the sturdy cooking companion for easy prep, easy cook and easy cleanup so you can spend less time in the kitchen and more time debating which Turkey Dog is best.

For more information on the Reynolds Wrap Turkey Dogs, including how to make your own this Thanksgiving, visit ReynoldsBrands.com.

About Reynolds Consumer Products

Reynolds Consumer Products is a leading provider of quality household essentials that have been trusted for generations. Our products make mealtime easier with solutions for preparation, cooking, cleanup, and storage.  In addition to our iconic Reynolds Wrap® Aluminum Foil; Reynolds KITCHENS® products include quality parchment paper, oven bags, slow cooker liners, wax bags, and baking cups. Our products are available in the U.S. at mass merchants, grocers, and other retail stores, and in approximately 100 countries throughout the world. For more information, visit ReynoldsKitchens.com.

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Hefty® EnergyBag® Program Expands Hard-to-Recycle Plastics Collection Option in the Greater Atlanta Area

Aug 2, 2021

The program for hard-to-recycle plastics, already in Cobb County, is now available to households in Fulton, Gwinnett, Cherokee and Forsyth counties

Today Reynolds Consumer Products announced the expansion of its Hefty® EnergyBag® program in the Greater Atlanta area to include Fulton, Gwinnett, Cherokee and Forsyth counties. The program first came to Georgia in 2018, when it was established in Cobb County. As a result of this growth, the Hefty® EnergyBag® program is now available to nearly 1.4 million households across all active programs in the United States.

Developed with Dow and other program supporters, the Hefty® EnergyBag® program is a hard-to-recycle plastics recovery program that offers eligible residents a convenient way to divert hard-to-recycle plastics from the landfill.

Through April 2021, the Hefty® EnergyBag® program has diverted over 1,300 tons of hard-to-recycle plastics from landfills and is currently active in communities in Nebraska and Idaho, along with the five counties in Georgia. The Hefty® EnergyBag® program’s expansion in the Greater Atlanta area strengthens its impact and provides more people with an opportunity to make a difference in their community.  

“The success we’ve experienced in the communities with established Hefty® EnergyBag® programs was critical in helping us expand in the Greater Atlanta area, and we are very excited to welcome these new counties – Fulton, Gwinnett, Cherokee and Forsyth – to the Hefty® EnergyBag® program,” said Lindsey Walter, Director of the Hefty® EnergyBag® program. “With these new counties in Georgia, we are doubling the number of residents around the country who can access the program. One of the program’s main benefits is that it provides an easy way to take the hard-to-recycle plastic items people use every day and help them find a new life instead of having them end up in a landfill.”

Residents in the participating counties can purchase the Hefty® EnergyBag® orange bags at select local retailers or online and fill the bag with hard-to-recycle plastics throughout the week. Participants with curbside recycling access, excluding the City of Atlanta, College Park, Hapeville, and Norcross, can simply place the filled orange bags in the same bin or cart as their traditional recycling. The regular recycling truck takes the orange bags along with normal, loose recyclables, and the recycling center then separates these bags from other materials and sends them to facilities that use the hard-to-recycle plastics as valuable resources.

For residents who live in the City of Atlanta, College Park, Hapeville, or Norcross, or those who do not currently have curbside recycling service, there is still an opportunity to participate in the program. They can drop off full Hefty® EnergyBag® orange bags at Live Thrive’s Center for Hard to Recycle Materials (CHaRM). More information on CHaRM and the items the facility accepts can be found 
here. Participants can also take filled orange bags to The City of Smyrna Recycling Education Center.

“The Hefty® EnergyBag® program is an excellent complement to our residents’ current recycling habits, and the best part is it’s really easy to start participating,” said Kimberly White, program collaborator and Executive Director for Keep Cobb Beautiful, Inc. “Residents who are interested should visit the Hefty® EnergyBag® 
site for all the information they need on what can go in the orange bags, where to buy them and how to get started. It’s simple and helps pave the way for a more sustainable future for all of us.”

About Reynolds Consumer Products

Reynolds Consumer Products (REYN: Nasdaq) is a leading provider of household products that simplify daily life so you can enjoy what matters most. Our Reynolds® and Hefty® brand products help make mealtime easier with preparation, cooking, cleanup, and storage solutions. For more information, visit ReynoldsConsumerProducts.com and HeftyEnergyBag.com.

About Dow

Dow (NYSE: DOW) combines global breadth, asset integration and scale, focused innovation and leading business positions to achieve profitable growth. The Company’s ambition is to become the most innovative, customer centric, inclusive and sustainable materials science company, with a purpose to deliver a sustainable future for the world through our materials science expertise and collaboration with our partners. Dow’s portfolio of plastics, industrial intermediates, coatings and silicones businesses delivers a broad range of differentiated science-based products and solutions for its customers in high-growth market segments, such as packaging, infrastructure, mobility and consumer care. Dow operates 106 manufacturing sites in 31 countries and employs approximately 35,700 people. Dow delivered sales of approximately $39 billion in 2020. References to Dow or the Company mean Dow Inc. and its subsidiaries. For more information, please visit www.dow.com or follow @DowNewsroom on Twitter.

Media Contact:

HeftyEnergyBagPress@reynoldsbrands.com

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Hefty Energy Bag

REYNOLDS WRAP HAS A GIG FOR THE GRILL-TIMIDATED: GET PAID TO LEARN TO GRILL THIS SUMMER

Jun 15, 2021

Are you scared to hold a spatula? Ready to BB-Quit after your latest cookout? Are your burgers “lit” … until they are literally burned?? If your idea of a job well done means steaks well-done, then America’s go-to-grilling tool wants you for this once-in-a-lifetime opportunity. 

Reynolds Wrap®, the trusted maker of foil products for over 70 years has hired BBQ fanatics and rib loving grill masters to serve as their Chief Grilling Officer … but why should they get to have all the fun? This year, Reynolds is seeking out the totally grill-timidated for a rare job: get paid to learn to grill as the Reynolds Rookie Griller and lead your grill grates to greatness this summer. This opportunity will pay one unseasoned griller $10,000 to arm them with the best grilling tools (including plenty of Reynolds Wrap!) and confidence through one-on-one virtual grilling classes with grill master, Steven Raichlen.

Are you scared to hold a spatula? Ready to BB-Quit after your latest cookout? Are your burgers “lit” … until they are literally burned?? If your idea of a job well done means steaks well-done, then America’s go-to-grilling tool wants you for this once-in-a-lifetime opportunity.

From now until June 18, interested applicants need to submit a photo of their biggest #GrillFail and the story behind it by emailing rookiegriller@reynoldswrap.com. Never grilled in your life and don’t have the photo proof yet? Send us a picture of your most grill-timidated pose! Each submission must include:

  • Age, city, and state of applicant (Must be 18+ and live in the U.S.)
  • Photo of your #GrillFail or your most grill-timidated pose (tongs optional)
  • The story behind your grill fail and why you deserve the coveted title of Reynolds Rookie Griller

Rookie Griller candidates will be evaluated by a qualified judge who recognizes the potential in even the biggest beginners or self-deemed #GrillFails. Our Reynolds Rookie Griller will be judged on their level of grill-timidation, determination, and creativity. Once selected, the Rookie Griller will sharpen their grill skills in a one-on-one virtual grilling lesson with renowned grill master Steven Raichlen. The winner will also document their journey to grilling greatness in a post on Reynolds Brands.com and Reynolds social media channels.

“It’s officially grilling season, and Reynolds Wrap® is here to help grillers of all skill levels master a delicious meal,” said Danielle Chandler, Vice President of Marketing, Reynolds Brands. “Grilling can be a bit unnerving for newbies and we’re looking for a true rookie to grow their grilling confidence this summer.”

For more information about the Reynolds Rookie Griller, please visit ReynoldsBrands.com/RookieGriller or follow Reynolds Wrap® on Facebook and Twitter.

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Reynolds Consumer Products (REYN: Nasdaq) is a leading provider of household products that simplify daily life so you can enjoy what matters most. Our Reynolds® and Hefty® brand products help make mealtime easier with preparation, cooking, cleanup, and storage solutions. Our namesake Reynolds® products include the iconic Reynolds Wrap® aluminum foil, Reynolds Kitchens® parchment paper, plastic wrap, oven bags, and slow cooker liners. For more information, visit ReynoldsBrands.com

For media inquiries, please contact:

Megan Snodsmith

(815) 954-6781

megan.snodsmith@icfnext.com

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NEW REYNOLDS KITCHENS® PINK BUTCHER PAPER WITH SLIDE CUTTER TAKES MEAT SMOKING TO THE NEXT LEVEL

May 18, 2021

Reynolds Kitchens®, makers of trusted household products like Reynolds Kitchens® Parchment Paper with SmartGrid® and Reynolds Kitchens® Slow Cooker Liners, is excited to announce the nationwide launch of new Reynolds Kitchens® Pink Butcher Paper with Slide Cutter!

Created with both seasoned pitmasters and everyday meat smoking enthusiasts in mind, Reynolds Kitchens® Pink Butcher Paper is a high-quality, FDA-compliant butcher paper that protects the crisp bark that all meat smoking enthusiasts work hard to achieve, while sealing in moisture for tender, juicy smoked meats.

Reynolds Kitchens® Pink Butcher Paper is a total game-changer in the meat smoking process. Unlike any other butcher paper on the market, Reynolds Kitchens® Pink Butcher Paper has an easy-to-use slide cutter attached to a sturdy dispenser box for quick handling and smooth, clean cuts (patent pending). Unbleached and unwaxed, Reynolds Kitchens Pink Butcher Paper is designed for cooking low and slow. This 40- lb. strong butcher paper is resistant to leaks and tears. It’s also great for serving smoked feasts on, just like barbecue restaurants.

“Reynolds Kitchens® is dedicated to finding better solutions for all types of cooking, both indoors and outdoors,” said Danielle Chandler, vice president of marketing for Reynolds Consumer Products. “We know smoking meat is a passion for many. We wanted to create a signature tool that makes the overall experience of smoking delicious meats easier.”

Reynolds Kitchens® Butcher Paper is now available at select Walmart locations and in select grocery stores for an SRP of $9.99 per 75 sq. ft box and online at Amazon and Samsclub.com for an SRP of $24.99 per 225 sq. ft box. For more information and to find Reynolds Kitchens® Butcher Paper near you, please visit ReynoldsBrands.com/ButcherPaper.

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Reynolds Consumer Products (REYN: Nasdaq) is a leading provider of household products that simplify daily life so you can enjoy what matters most. Our Reynolds® and Hefty® brand products help make mealtime easier with preparation, cooking, cleanup, and storage solutions. Our namesake Reynolds® products include the iconic Reynolds Wrap® aluminum foil, Reynolds Kitchens® parchment paper, plastic wrap, oven bags, and slow cooker liners. For more information, visit ReynoldsBrands.com

Butcher Paper Smoke Meats Like A Pro

The Reynolds Wrap® Team is Proud to Present Our New Package Design

Apr 8, 2021

Innovation takes teamwork.  Innovation takes passion. Innovation takes commitment. Today, Reynolds Wrap® is proud to announce the shipment of our new and improved package design, the first major update to our iconic package in over 30 years.  

New features that improve the consumer experience include: 

  • an Easy Open Tab that keeps fingers away from the cutting edge 
  • a Stay Closed Tab that keeps the package tightly closed while being stored 
  • new modernized graphics that improve shopability and increase shelf stopping power 
  • 100% Recyclable carton 

In consumer testing, the new package design was preferred by 65%* of consumers over the current packaging. It exceeded consumer expectations in: overall liking, purchase intent, ease of opening, safety, ease of closing, stays closed and modernized packaging. 

This innovation required extensive teamwork across the organization over the past several years.  A huge THANK YOU to all involved!   

Look for the new packages to start appearing on shelves in the coming weeks!   

Click to watch the new package video!  

*2019 Curion In-Home Use Test 

About Reynolds Consumer Products  

Reynolds Consumer Products is a leading provider of quality household essentials that have been trusted for generations. Our products make mealtime easier with solutions for preparation, cooking, cleanup, and storage.  In addition to our iconic Reynolds Wrap® Aluminum Foil; Reynolds KITCHENS® products include quality parchment paper, oven bags, slow cooker liners, wax bags, and baking cups. Our products are available in the U.S. at mass merchants, grocers, and other retail stores, and in approximately 100 countries throughout the world. For more information, visit ReynoldsKitchens.com. 

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Reynolds Wrap New Package Design

Hefty® Party Cups – New Easter-Themed Digital Spot!

Mar 29, 2021

Reynolds Consumer Products is excited to share the new Hefty Party Cups Easter advertising campaign – Hide and Seek.” 

The Hefty Party Cups are front and center in the new spot, and an active participant in the Easter egg hunt! The Hide and Seek campaign will be running across digital and social channels through Easter.    

The campaign recently won a Silver Award for animation from the Minnesota Advertising Federation.   

Click to view the spot. 

About Reynolds Consumer Products  

Reynolds Consumer Products is a leading provider of quality household essentials that have been trusted for generations. Our products make mealtime easier with solutions for preparation, cooking, cleanup, and storage.  In addition to our iconic Reynolds Wrap® Aluminum Foil; Reynolds KITCHENS® products include quality parchment paper, oven bags, slow cooker liners, wax bags, and baking cups. Our products are available in the U.S. at mass merchants, grocers, and other retail stores, and in approximately 100 countries throughout the world. For more information, visit ReynoldsKitchens.com. 

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